News & Updates
Google Ads
June 11, 2024
How Much Does Google Ads Cost?
Google Ads can be a powerful tool for small businesses looking to drive traffic, generate leads, and boost sales. However, understanding the costs of running a Google Ads campaign can be complex. This guide aims to break down the factors influencing Google Ads pricing and average costs by industry and provide actionable tips to optimize your ad spend.
July 17, 2021
120 Google Ads Scripts That Will Level Up Your PPC Campaigns
When it comes to PPC management tasks in Google Ads, some can be repetitive and dull. However, there is a better, more exciting way to automate specific tasks, such as reporting and bidding. By automating these tasks, you can potentially cut your optimization rate in half. Who wouldn’t appreciate that? This post will go over 120 of the most popular Google Ads Scripts on the market today. The following scripts will have you automating processes within Google Ads with ease and optimizing efficiently and quickly in no time!
August 8, 2020
Negative Keywords: What They Are and How to Find Them
Google Ads allow you to target potential customers with the goal of bringing them to your website and converting them. To be successful with your Google Ads however, you need to understand the best keywords to target. Although you might have selected the keywords you want to trigger your ads, have you selected your negative keywords? Below we will dive into the basics of negative keywords and how to correctly use them.
February 5, 2020
Guide to Google Ads Keyword Match Types (Updated 2020)
When it comes to Google Ads, the list of decisions you will have to make when setting up your account will be a mile long. While budget, bidding and type of ads might be top of mind, keyword match types may not be.